WORK180 and Femeconomy Partner to Increase Women's Workforce Participation

WORK180 and Femeconomy Partner to Increase Women's Workforce Participation

Posted on Nov 18, 2016

Australia’s number one jobsite for women, WORK180 and Australia’s shopping for equality website, Femeconomy have joined forces to accelerate Australia’s advancement towards gender equality by offering any Femeconomy approved brands a 10% discount on WORK180 services.

Australia continues its gender equality decline, sliding from 36th in 2015 to 46th in 2016 on the World Economic Forum's Gender Gap Index

WORK180 Co-Founder, Gemma Lloyd said, “Female participation in the workforce is one of the key indicators of gender equality used by the World Economic Forum. WORK180 has tremendous success in the market, helping companies diversify their workplaces and assisting women to progress their careers while balancing personal and family commitments."
“WORK180 knows how to help organisations and women across a variety of industry. WORK180's list of endorsed employers for women include Atlassian, BHP Billiton, Commonwealth Bank of Australia, Caltex and Cbus.”
WORK180 Co-Founder, Valeria Ignatieva said, “WORK180 identifies and collaborates with partners who assist companies to move towards diversified workplaces faster and who are creating meaningful change towards gender equality. We believe Femeconomy’s approach to consumer activism around gender equality is going to make a positive impact.”

Femeconomy Co-Founder, Jade Collins said, “The key motivator for us to create Femeconomy was that women make 85% of purchase decisions. Femeconomy steers women towards brands that are working towards gender equality not just giving lip service to it.”
Femeconomy Co-Founder, Alanna Bastin-Byrne said, “At Femeconomy we inform customers which brands have at least 30% of women on the Board of Directors or are 50% female owned. Out of 2000 brands on our site, over 700 currently meet our approval criteria.”

WORK180 's unique criteria process ensures that the only jobs advertised on their site are with organisations who are committed to supporting women in the workplace. A transparent approach to listing initiatives on offer at each organisation ensures women are able to make more informed choices before applying.

Valeria said, “At WORK180 we want to reward those companies given Femeconomy’s badge of approval by offering a 10% discount on our services.”

For more information on WORK180 10% saving for Femeconomy approved brands, please get in touch.

WORK180 media contact: Valeria Ignatieva, 0478 199 800,

Femeconomy media contact: Alanna Bastin-Byrne, 0429 605 306,

To help women find a workplace that will work for them, we prescreen employers on flexible working, pay equity, paid parental leave, and more. Find your next role on the WORK180 job board.